Blue Foundry Bank
Blue Foundry Bank provides a range of personal and business banking services, including loans, deposits, and digital banking solutions, catering to the financial needs of communities in the New Jersey and Mid-Atlantic area.
Visit WebsiteBoiling Springs Savings Bank hired Havenoro to create an un-bank looking Website to coincide with a dramatic name change to Blue Foundry.
Havenoro redeveloped and redesigned the site from the ground up based on a solid re-branding strategy that aligned with the Havenoro designer “7 Second Rule” of engagement and extensive interviews with bank management, bank tellers, and bank customers. The Blue Foundry Website was developed for desktop, tablet, and mobile browsers and consists of cutting-edge UI/UX design around bold graphics, eye catching video and an innovative user experience unlike any other bank Website. For banking security purposes Havenoro developed the site in the headless Content management system Contentful.
The new Blue Foundry Website has made a huge splash in New Jersey among young home owners and small businesses.